Me on Video from SXSW Interactive
Wondering how things went at SXSW? I was interviewed by British copywriter extraordinaire, Amy Harrison, and she posted this video on her blog yesterday. I LOVED SXSW! (if you couldn’t tell) Check...
View ArticleIf You Have Yet To Check Out AuthorBlogger . . .
Just a word for those who continue to visit this blog and wonder why suddenly there is all this talk about kids books and kids book author promotion. I’m changing things up. I tried to launch in...
View ArticleEngagement Strategy: Newsletters
I’ve convinced a few people to start an email newsletter (eZine, if you will) in the past few months. I see a lot of good newsletters and I see a lot of bad newsletters. It’s all about what your...
View ArticleThe Heart of Promotion
Writing is the most important thing that writers do. We know this. We believe this. I wholeheartedly believe this and that’s why, on this blog, you’ll hear me talking a lot about “lighting up” kids...
View ArticleWhat’s the Story?
Just like you all, I’m an author working on my “story.” And I don’t mean the topic of a book manuscript that I’m currently writing. I mean, how do I view things? What’s my lens? I’m in major...
View ArticleThe Problem With Most Business Blogs
Source: None via Trish on Pinterest I’ll repeat: the problem with most business blogs is that the content is often not that interesting to the audience and is primarily marketing, marketing,...
View ArticleThinking Like Your Customer
(via Flickr) It’s so hard to really do this. Life happens, we get sidetracked by vacuuming, bills, worrying about how to pay those bills or how to fit in the vacuuming and we lose track of our...
View ArticlePlanning for 2012
(via Flickr; our backyard Japanese Maple) It is almost 2012. The realization dawned on me this week (post-Thanksgiving) as I bought my 2012 planning calendar. I feel as if I am grasping at the end of...
View ArticleJust Get the First Draft Down
Source: nataliessentiments.com via Trish on Pinterest I think a lot of business professionals would love to write smoothly. I mean, we all write, a LOT. We live in a text- and email-based world. We...
View ArticleThe Courage to Edit
Source: fuckyeahyoga.tumblr.com via Trish on Pinterest It takes a great deal of courage to take something you’ve written, that rough draft of shit, basically, and to look at its merits. It’s like...
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